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University of Wisconsin Madison Go Big Read

This week Wisconsin School of Business students and the Go Big Read program partnered to harness art as a means to further investigate the ideas presented in Go Big Read social justice texts. The result was 20 unique pieces of art, aimed to address social issues.

LEAD students creating their prints in Wheelhouse Studios.
LEAD students creating their prints in Wheelhouse Studios.
LEAD focused on printmaking as a way of securing social change, in partnership with the Go Big Read program
LEAD focused on printmaking as a way of securing social change.

Students part of the LEAD Course: Principles in Leadership, Ethics, Authenticity, and Development (an introductory program for freshman students directly admitted to the Business School) throughout the  semester have “engaged in social entrepreneurship projects aimed at helping solve societal problems” (Angela Richardson, Program Coordinator). One of the main focuses of the course was the integration of Go Big Read texts Just Mercy and Evicted: Poverty and Profit in the American City.

Art created by LEAD students in partnership with the Go Big Read Program.
Art created by LEAD students.

Reading these texts as part of their curriculum, students were asked throughout the semester “to make an effort to identify the major themes and important takeaways” of the books, as they related to social justice and inequalities (bus.wisc.edu). Noting striking statistics, imagery, and more, “the information [students] gathered and the ideas they generated were then used as inspiration” for the artistic project.

Earlier this week, in Memorial Union’s Wheelhouse Studios, all this prep and brainstorming came to fruition. Drawing on inspiration from historical and current social justice movement posters and evoking their own knowledge from the texts, all 120 students implemented their creativity, collaboratively hand-making 20 beautiful posters.

The project not only allows “students to practice a set of skills that are useful in both business and in life – collaboration, analysis, communication, leadership, creative thinking, and empathy, among others [–]” but, it also gives first year students the opportunity to grapple with challenging social issues like mass incarceration and housing instability in American today.

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Art created by LEAD students in partnership with the Go Big Read Program.

Furthermore, “by working together in small groups to design and create their own posters, they add their voices to the on-going dialogue around these issues”, contributing to a more aware and concerned campus community (bus.wisc.edu).

We are eager to see what the next set of LEAD students creates in partnership with the Go Big Read program!

 

Morgan Olsen

Student Assistant, Go Big Read Office